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Otellini Says Intel Focused on Performance and Energy Efficiency - Part 4 of 4


Paul Otellini: The third pillar that vPro is built on is energy efficient performance. As I said earlier, Today's PC, in the business environment is being asked to do more and more, as all of us as employees are asked to do more and more: More access to data, more multiple, simultaneous tasks going on. Background tasks, Foreground tasks. Lots of data coming in. Running security and manageability software in the background in becoming and increasingly taxing event in the computer, as it requires more and more robust of an infrastructure.

That means it has to have a faster processor. At the same time it goes faster, we also need to be able to handle more and more of these activities simultaneously. To do that, we are bringing out a new family of microprocessors, that we're calling our Core micro-architecture. Core microprocessors. We talked about these publicly for the first time at our Intel developers forum a couple of months ago. But I wanted to share with you the perspective on the kind of performance that we will be bringing into the marketplace with the microprocessor inside the vPro brand.

Here, you've got a collection of microprocessors going back to the 486, that looks at the relative performance of each of those generations going back to the 486. This new product in the Core microprocessor brand is code-named the Conroe and it's the heart of the vPro platform. You can see this product has twice the performance of our existing state-of-the-art microprocessor with Hyperthread Technology today, and it is really quite sign, over 600 times faster than the original 486, and this type of performance improvement in my mind will make a very very big difference in productivity. And to give you a non-verbal example, we're would like to to bring Greg back up to show you exactly how this works in a realistic business environment.

Greg Bryant: All right, so we're going to do a side-by-side comparison of two PC's: The PC I have here on the left, and It should be on your left here in a second on the screen, is a P4P processor that you could have bought last year, that's like the 2005 professional business platform. It's a 670 processor, it's running at 3.8GHz, We made a little better than what most people bought last year, to try to give it a fair shot. And on the right, we've got another PC. This is the vPro platform, and it's running the new Conroe micro-architecture at 2.6GHz.

And for the applications, what we're doing?? this is core knowledge worker applications. It's not that fancy. We've got the new Office 2007 suite, we've got an Excel kind-of sales calculation going in the foreground, we've just got email and PowerPoint open, but they're not really doing anything. Okay, don't comment on that. And then [laughter] Boy, stick my chin out. [laughter]

And just to make things little more interesting, we're going to have the virus scan kick off about halfway through. So that's it. Pretty typical knowledge work. And Paul we're going to need your help. We're going to push the buttons and we're going to count down from 3. Ready?

3, 2, 1. Go.

Paul Otellini: You cheated.

Greg Bryant: Nah, I did cheat. [laughter]

Okay, so I think what you can clearly see is the Conroe system, the new vPro platform on your right screen is just screaming through the demonstration. It's almost finished. The system that you could have bought has still got a long ways to go. And, you know, what I like to say is here we are, just basic knowledge work perhaps. It's not 5% faster. It's not 10% faster. You're gopnna feel the difference. You're going to notice it. Over the course of a working day, somebody like me is going to get more work done.

So, that's it, Paul. When this thing finishes, you'll see that it's well over three times faster. It'll finish in about 15 seconds, I'll believe. Yeah. Count down for me. In 5, 4, 3, 2, 1, 0. There we go. 51seconds. So, just a huge leap forward in performance on thie PC.

Paul Otellini: Thanks, Greg.

But, as I said earlier, it's not just deelivering the raw performance that's important and critical for the enterprise. It's also the energy efficiency associated with that performance.

If you watched that earlier video with the bike messenger, he talked about P.P.W., or performance per watt. We think this is an increasingly important metric that is not just critical for things like the data centre where performance might have been one of the metrics that people looked at for a number of years, but it's also actually costs going up, becoming something that's important for all of us running fleets of desktop machines in our businesses.

Conroe is over four times the efficiency in terms of performance per Watt, versus the installed base of Pentium 4's that are around there today. Most people are on a three or four year refresh cycle for their PC's, so take the average of power consumption of computers bought in that window and compare that with Conroe today, and the Conroe generation going forward, it's a 4X increase.

At today's electricity prices, that's a million and a half dollars a year saved, or million and a half dollar savings in electricity bill on a fifty thousands PC fleet, which is typical of a large business over the life-cycle of the machines. Hard savings delivered through just the simple performance efficiency here.

What about OEM support?

I'm happy to say that we have a very broad support, from virtually all of the major PC manufacturers, over twenty hardware manufacturers are in work announcing their support for vPro today, along with us. C-units are available this quarter.

That's incredibly important, you know: IT shops don't just go down to a circuit city and buy PC's. They bring them in, they look at them in terms of their stable environment, they look at if their software loads, their unique software loads, their environment, manageability consoles, etc. Etc., and they run them in pilot mode before deploying them.

We have an Intel worked with IT shops for a number of years, and developed a stable image program to be able to assure them that they can have that software transparency and resiliency over the life of the machines. We're extending that capability today, by having the C-units come out at the product launch?? They'll be available this quarter, as I said. Product launch should shipments from Intel should be in the 3rd quarter, next quarter.

In terms of software vendors and IT out-sourcing beyond EDS and Symantec who are here today, there's a large number of the Who's-Who in the software industry announcing their support for this technology as well.

As you would expect from Intel, we're a roadmap for vPro that continues and will extend the capabilities of that platform brand over time. So, what I described earlier in the speech was what we'll deliver in 2006. If you look forward into 2007, early 2007, we'll add the vPro capabilities that I just talked about on the desktop into our notebook mobile platforms. We'll also built them onto today's dual-core based products, and have quad-core - four microprocessors on one chip - into the hardware environment, and we'll extend virtualization beyond the microprocessor, which is that animation demo I showed you, to other parts of the system, including the hard drive and the IO functionality of the PC.

We're very very excited about the potential that this product has over the long term, and we're also very excited about real savings that delivers on day one for enterprise customers.

Summary - what we've talked about today is the best , vPro is the best management solution employing and building the lowest total cost of ownership for businesses large and small. It's the most secure platform available in PC computing space. It's a great performance product and it has the best of class energy-efficiency in any industry. And I believe that vPro really helps us re-invent the business client.

Thank you very much and enjoy the rest of the session today.

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